New Brunswick companies benefiting from showcase at Costco Atlantic locations26 January 2015
FREDERICTON (GNB) – New Brunswick-made products are in the spotlight at Costco’s six locations throughout Atlantic Canada as part of an initiative made possible by the Department of Economic Development’s Export Development Program.
The eight New Brunswick companies being showcased in Fredericton, Saint John and Moncton are:
- A Acadian Atlantic;
- Bonte Foods;
- Covered Bridge Chips;
- Érablière de la Montagne Verte;
- Érablière Denis Côté;
- Fancy Pokket;
- G.E. Barbours; and
- Kookie Kutter.
“We all know Costco is famous for its samples,” said Economic Development Minister Rick Doucet. “This program is an ideal way to introduce consumers to some of the unique and delicious products New Brunswick has to offer. Our investment in this initiative is another example of how we are focused on supporting businesses as well as important sectors such as the value-added food industry.”
The showcase initiative allows companies to work directly with Costco, which guides the process and handles the organization of sampling events. Companies are able to sell and provide samples for two products each during a 13-day active promotion in each of the six warehouse stores. It is estimated that 1,200 to 1,500 consumers stop by a sampling table each day.
Participants were accepted for the initiatives only after demonstrating that they complied with a Good Manufacturing Process and Food Safety Audit. All companies met or exceeded the requirements for food safety, sanitation and quality expectations of processors.
Participating companies have received assistance from the Export Development Program to showcase their products.
“This is a fantastic way we can assist local producers expand their markets,” said Doucet. “For these companies, it means a door is open with the potential to become regular Costco suppliers. If the products prove popular, there is the potential to sell product in 87 Costco locations throughout the country.”
The initiative, the first of its kind for Atlantic Costco, began Nov. 25 and will continue through Feb. 1.