Business Navigators Steering NB Businesses to Success

New Brunswick’s private sector has made it clear: they need a better way to navigate regulations to grow and compete in an increasingly globalized world.

It is the success of these businesses that creates jobs, improves productivity, increases exports, and adds to the overall economic prosperity of our province. That is why the Government of New Brunswick is implementing a Business Navigators program to help reduce red tape and support business owners and entrepreneurs through the regulatory landscape.

 “We have listened to the concerns of business owners and entrepreneurs about red tape and the regulatory burdens that are roadblocks to their growth,” notes Mary Wilson, Minister of Economic Development and Small Business and Minister responsible for Opportunities NB (ONB). “We are actively working to address this issue and reduce the time spent and costs associated with starting, owning and operating a business in New Brunswick.”

What is unique about this program is that the Business Navigators will provide one-on-one client management support for businesses to ensure they are successful in navigating government services as they open and operate their business.

The program will be delivered by ONB and will serve as a single point of contact to help with topics such as, but not limited to:

  • Business registration
  • Permit and license information, and
  • Inspection requirements

Business Navigators will take a case management approach to each inquiry. They will work with all government departments to provide the most accurate and helpful responses to inquiries. When required, they will contact and work with external organizations for guidance. Business Navigators will also do regular check-ins on clients to ensure all is going well.

The overall goal of this service is to reduce the significant burden felt by businesses when navigating regulatory requirements for their business.

A Welcome Change
“Navigating how to start or grow your business can be a challenging process, especially when trying to connect all the pieces you need to succeed,” said Thomas Raffy, CEO of the Conseil économique du Nouveau-Brunswick “As advocates for business, CÉNB consulted the business community for tangible solutions to their challenges. One consistent theme from all the regions we visited was to create a service that would allow entrepreneurs to access information they need to start or grow their business. We are very pleased to see ONB launching this Business Navigators program, which directly answers a need in the business community. We look forward to seeing how this provincial program will support our businesses' long-term growth.”

“Having one point of contact, one number to call when accessing government services is a good step forward in making it easier to do business in the province” said Louis-Philippe Gauthier, Director of Provincial Affairs (New Brunswick) for the Canadian Federation of Independent Business. “Permits, licenses and navigating government regulations can be a source of frustration and costs for business owners. As government works towards reducing the red tape burden, this new service is a welcomed addition.”

A Proven Model
The Province of Nova Scotia implemented its own Business Navigators service in January 2017 and has seen great success. In its first six months, the service had 400+ business inquiries and a 10/10 client satisfaction rating. Using Standard Cost Methodology, it is estimated that the Business Navigator Service has saved Nova Scotia businesses $3.4 million.

New Brunswick’s Business Navigators will serve as a career-long resource providing your business with the support, tools, and services you need to succeed.